March Radness

Ben Gregg and Julian Strawther

Julian Strawther and MadHatter Energy

Wake Up Call Coffee recently teamed up with Gonzaga Basketball Guard, Julian Strawther, to make a special announcement! 

During the entire month of March, Wake Up Call will donate 10% from every MadHatter energy drink sold to Every Woman Can, a local cancer charity specializing in the awareness, advocacy, wellness, and education of breast cancer in our Inland Northwest community.

Every Woman Can was founded in February, 2017 with a mission to be at the heart of the women's cancer fight. They serve our local region by connecting cancer patients to resources, programs, and a community of hope.

Every Woman Can

A cause close to his heart, Strawther knows firsthand the toll that cancer can take on a family. Julians’s Mother, Lourdes - affectionately known as ‘Cookie’ to friends and family - passed away from breast cancer in 2011. Julian was 9 years old at the time. 

Partnering with Wake Up Call gives Strawther the opportunity to invest in the local community that has shown him tremendous support during his 2 years with the Zags. He’s proud to be a part of this worthwhile campaign, and Wake Up Call is honored to have had his collaboration.


“Our customers are so generous and they’re always willing to get behind a good cause. We’re touched that Julian stepped forward to help us give back and honor his mother’s legacy in this way.”
-Tom Gresch, Director of Operations, Wake Up Call

Wake Up Call just released a new energy drink, the MadHatter, in October of last year. Julian has already named his favorite flavor! Known well by his nickname, “The Scientist”, Julian chose this same title for his favorite Mad Hatter flavor combination. The Mad Scientist infuses Wake Up Call’s Mad Hatter energy drink with Strawberry, Watermelon, and Passion-Fruit flavoring. 

Be sure to stop by any Wake Up Call location during the month of March to contribute to this great cause. Try Julian’s “Mad Scientist” or any Mad Hatter flavor combination of your choice!

Julian Strawther and the Mad Scientist

Feeling Generous??

MadHatter is delicious and everything, but the best part about all of this is what we can do together to help our community. We're happy to accept donations on behalf of Every Woman Can and every penny will go directly to them.